Pools and wellness in the agritourism sector: numbers, opportunities, and the regulatory framework

Wed, 02/11/2026 - 11:00 - 12:30

In collaboration with Agriturismo.it

In the current rural hospitality landscape, a swimming pool represents a strategic asset for the commercial success of an agritourism facility. ForumPiscine, in collaboration with agriturismo.it—a portal that brings together a community of 4,500 Italian agritourism businesses—presents an exclusive survey that measures the prevalence of aquatic spaces in the agritourism hospitality sector, analyzes entrepreneurs' awareness of regulations and technologies, and their willingness to invest in the construction or renovation of water features.

The meeting will offer a preview of the survey results and an in-depth look at the regulations that apply to swimming pools in agritourism businesses, including in light of the bill currently being considered by the Chamber of Deputies. Through discussions between experts and firsthand accounts from those who have already successfully opted for traditional or bio-pools, participants will receive the information they need to create safe, compliant aquatic spaces that meet the wellness needs of their users. A unique opportunity to hear from experts and the experience of those who have already successfully invested in water.

 

Free program
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